End of Gasoline Age in Sight?

Geneva's Green Machines
European and Asian carmakers (surprise) take the lead in debuting next-generation hybrid models at the 78th Geneva Motor Show
By David Kiley

Henry Ford famously said his customers could have any color Model T they wanted as long as it was black. At today's auto shows, it feels as if there is so much attention placed on vehicles that operate more cleanly and efficiently that executives are changing Henry Ford's quip to, "as long as it's green."

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http://www.businessweek.com/globalbiz/content/mar2008/gb2008034_491245.htm

12 sustainable design ideas from nature

With 3.8 billion years of research and development on its side, nature has already solved problems that human designers and engineers still struggle with. In this inspiring talk, Janine Benyus provides fascinating examples of biomimicry -- the way humans mimic nature in the products we build and the systems we implement. And because the champion adapters in the natural world are, by definition, those that can survive without destroying the environment that sustains them, biomimicry can contribute to the long-term health of our planet. Read more...

An Awesome Composting Video

Wiggly worm teaches the wonders of compost along with his friends Mista Millapede and Sista Sow bug. Accompanied by an original rap song these puppets sing with some 3D animated flowers.

Are firms telling little green lies?

Sustainable Life • Web site takes on ad claims that environmental facts may not back up
By Toby Van Fleet
The Portland Tribune, Jan 29, 2008
jIM CLARK / TRIBUNE PHOTO
The Greenwashing Index encourages consumers to think about the credibility of companies’ environmental claims.

Kermit the Frog stands in a forest next to a hybrid sports utility vehicle and says, “It’s easy being green.” But the company that makes that SUV fought against upgraded federal fuel-efficiency standards.(To read more go to
http://www.portlandtribune.com/news/story.php?story_id=120155613148190600#comment_section_container )

Web site coming soon!

The website we're building will be launching soon. Keep an eye on http://www.sustainanomics.unst.pdx.edu/

Case Study: Greening Your Building While Saving Money

Read about how Thomas Properties Group, Inc. (TPG) developed the Joe Serna Jr. / Cal/EPA Headquarters Building project into one of the most sustainable commercial office developments in the country. Their efforts amounted to a savings of almost $1,500,000 a year for the building which has resulted in the value of the building going up about $17,000,000.

Click here for the full story.

A Sustainable Passion?

Fashion by definition is designed to change, so whether designers stick with going green remains to be seen.

Tuesday, February 12, 2008
VIVIAN McINERNY The Oregonian Staff

Last summer, the fashion industry discovered sustainability. Countless stories touted, "Green is the new black." Vogue devoted an entire issue to the topic. IMG Fashion, the organization behind last week's fashion shows in New York, announced efforts to make events greener.
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